Social Media Marketing

Boosting Brands on Facebook

facebook-marketing

One of the biggest challenges aced my most bloggers is engaging their customers through social networks, especially Facebook. Almost all of us have profiles on Facebook but the real challenge lies in bringing your friends and fans on Facebook back to your blogs. To drive traffic to your blog from Facebook you need to create […]

Read more

Branding Tools for Facebook Pages

Branding Tools for facebook

There are a few tools that will help you to boost your brand on the popular social network Facebook, which is a great tool for driving traffic back to your site. In this post we have highlighted a few such tools that will help you to create a successful branding strategy for Facebook. Post Planner: […]

Read more

LinkedIn for Local Optimization – Part 1

LinkedIn for Local Optimization

Since May 2003, when it was launched, LinkedIn has evolved as the largest online professional network with more than 150 million members. The growth rate of the site is around two members every second. The site hosts more than two million company pages and millions of other small business pages. Thus, it will be foolishness […]

Read more

Americas’ Rudest Places, According to Twitter

“Twitter Heatmap”, the latest project of the micro-blogging site shows where the rudest and most polite Twitter users of U.S.A are. This application maps Good Mornings and F*** Yous to map the country’s most polite and rudest people. The team at Vertaline created this revolutionary “Twitter Heatmap”, which scanned tweets of 462 specific U.S. locations. […]

Read more

Make Sure You aren’t Affected by Social Media Negativity

Social Media Strategy

Online marketers are well aware of the impact of social networking sites like Facebook and Twitter on a company’s marketing strategies. They are awesome as long as they serve as a breeding ground for positive energy. But what happens if all your efforts turn sour? It is nothing new and we all know how badly […]

Read more

93% of U.S. Corporates Likely to Use Social Marketing By 2014

social media marketing

According to a study from eMarketer, nine out of ten U.S. companies with 100 or more number of employees are likely to use social networking sites to address their marketing purposes this year. The current figure of U.S. corporate using social networks like Facebook, Twitter, YouTube and LinkedIn etc is 88 percent, which is 8% […]

Read more

Managing Social Campaign

Social-Media-Marketing-SMM

Managing an effective social media campaign is a challenging task. It’s much more than just increasing the number of likes, followers and friends. It’s about engaging people at a mass level. Companies need to consider a number of factors to ensure the message reaches the targeted audience in an effective and timely manner. The key […]

Read more