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Tips for Local Search Optimization

Local Search Optimization

Missing out the local visitors is something small businesses can hardly afford. Thus, it is essential for a small business to rank in local search listings. Search engines are present day yellow pages, where consumers are constantly looking for products and services that you offer. Optimizing for local search requires same amount of dedication and […]

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Americas’ Rudest Places, According to Twitter

“Twitter Heatmap”, the latest project of the micro-blogging site shows where the rudest and most polite Twitter users of U.S.A are. This application maps Good Mornings and F*** Yous to map the country’s most polite and rudest people. The team at Vertaline created this revolutionary “Twitter Heatmap”, which scanned tweets of 462 specific U.S. locations. […]

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Make Sure You aren’t Affected by Social Media Negativity

Social Media Strategy

Online marketers are well aware of the impact of social networking sites like Facebook and Twitter on a company’s marketing strategies. They are awesome as long as they serve as a breeding ground for positive energy. But what happens if all your efforts turn sour? It is nothing new and we all know how badly […]

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93% of U.S. Corporates Likely to Use Social Marketing By 2014

social media marketing

According to a study from eMarketer, nine out of ten U.S. companies with 100 or more number of employees are likely to use social networking sites to address their marketing purposes this year. The current figure of U.S. corporate using social networks like Facebook, Twitter, YouTube and LinkedIn etc is 88 percent, which is 8% […]

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Online Reviews Can Kill Your Business

Online reviews can kill your business

Reviews matter for any kind of online businesses. And with the popularity of micro-blogging sites and social networks, online reviews can become a making or breaking factor for your business. Survey says that around 87% of consumers are motivated to purchase a product or service based on positive online reviews. And about 80% consumers changed […]

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Apple Maps Launching More Business Listings than Google

Yes, you heard it right. The new Map product of Apple is going to launch more local business listings than the search giant Google, later this year. According to Bloomberg, Apple announced that the company has “ingested” over 100 million business listings all across the world through its various data partnerships. The primary local business […]

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Boost your SEO Strategy with Video Content

Video SEO Strategy

We all are aware of the importance of unique content when it comes to search engine ranking. And you must already have some well-written page in your business website. But how about addition some media-rich content? Surely, they are more interesting to watch and can be a great engaging factor for your visitors. One of […]

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Managing Social Campaign

Social-Media-Marketing-SMM

Managing an effective social media campaign is a challenging task. It’s much more than just increasing the number of likes, followers and friends. It’s about engaging people at a mass level. Companies need to consider a number of factors to ensure the message reaches the targeted audience in an effective and timely manner. The key […]

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Video Optimization for Google and YouTube

Video Optimization for Google and YouTube

Video marketing is viral marketing tool for the online marketers. We all are aware about its potent and reach when it comes to reach out the mass. Several local optimizing companies are also leveraging upon this tool by adding rich media content to stand out from competitors as well as to produce higher return on […]

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